Marketing Strategies for Independent Artists

This comprehensive course is meticulously designed for aspiring and emerging Nigerian artists seeking to navigate and conquer the complexities of the modern music industry.

Moving beyond traditional paradigms, this program equips you with the essential knowledge and practical skills to transform your artistic passion into a sustainable and impactful career.

✨ What You’ll Learn

🔹 Personal Branding

• Define your unique artistic voice

• Craft an authentic identity

• Strategically position yourself to resonate with Nigerian and global audiences

🔹 Digital Marketing

• Master cutting-edge tools and strategies

• Amplify your reach and grow your fanbase

• Monetize your online presence effectively

🔹 Music Distribution

• Demystify the process of getting on major streaming platforms:

  • Spotify

  • Apple Music

  • Boomplay

  • Audiomack

• Leverage aggregators to maximize your global footprint

📌 Learning Experience

• Real-life case studies of successful Nigerian artists

• Practical exercises tailored to the Nigerian music landscape

• Actionable insights to build a robust, impactful career

✅ By the end of this course, you’ll be empowered to ensure your music not only reaches its intended audience but also leaves an indelible mark on the world stage.